More New TaylorMade Clubs Arriving Soon
Last week TaylorMade announced the release of the new r7 Limited driver. This week the company is releasing even more new drivers and new irons.
Designed for players who are looking to get maximum distance off the tee, the new Burner (top photo) and Burner TP drivers weigh less than 300 grams, which promotes a fast swing. Both feature what TaylorMade refers to as Dual Crown technology, which essentially means that the base of each driver's head is larger than the crown. According to TaylorMade, this allowed them to shift more weight down and into the back of the club, so it should be easier to hit a higher-flying, lower-spinning drive.
While the updated Burner will come standard with a 49-gram graphite shaft, the TP version will be available with either a 55-gram or 65-gram shaft. The face of the TP version is also slightly more open than the standard Burner, which should help fast-swinging golfers avoid hooks.
The updated Burner driver will be available Oct. 1 and will retail for $400. The Burner TP will be available March 30, 2009, and will retail for $500.
On Sept. 19 TaylorMade will release the new Burner Plus irons (middle photo). Designed as max-game-improvement clubs, these irons have extreme perimeter weighting, plenty of offset, a thin face and a very low center of gravity. All of those features are designed to help golfers get the ball off the ground easily and hit straighter, longer shots. The sole of the Burner Plus irons is also extremely wide, which should help players avoid digging.
Like the Burner drivers, the shafts of the Burner Plus irons are light and slightly longer than standard for increased swing speed.
The standard set of Burner Plus irons ($599, steel/$799, graphite) will be 4-AW ("attack" wedge), but a combo set will be available with Burner Rescue 3 and 4 hybrid clubs and 5-PW ($699 steel/$899 graphite). The standard women's set will come with 4 and 5 hybrids plus 6-AW ($699, steel/$899, graphite).
The newly updated Tour Preferred irons (lower photo) are for mid- and low-handicap players who want to work the ball
but need some forgiveness. The leading edge of the sole has been rounded slightly, so these irons should still work through the turf when players make an aggressive downward swing. Weight has been redistributed to the perimeter of the clubface and down, which should make the long irons slightly easier to hit. Housed within a shallow cavity behind the face is a vibration-dampening mechanism that TaylorMade says will enhance feel.
The Tour Preferred irons will be available Sept. 19 and will retail for $899.
Look for more-detailed information on all these clubs in an upcoming issue of GOLF Magazine.
Posted by: Ron C | Jan 3, 2009 1:55:40 PM
Does anyone know if they are coming up with new fairway woods to match the new 2009 Burner Driver?
Posted by: timp | Oct 11, 2008 11:39:15 AM
can we say "EBAY"
Posted by: Motlatsi | Sep 11, 2008 2:51:51 AM
The new Taylormade drivers are merely a reaction to market intelligence - they don't represent much innovation (unless if you consider new packaging innovation), but are a response to competitors releasing new clubs onto the market.
The comments on Obama are disappointing to say the least. I truly hope he does not win as half the country will neither stand nor stomach a Black President. This is not the time to expose the monster that has been lying dormant in America's belly for 150 years.
Posted by: deltman | Sep 3, 2008 4:46:30 AM
Astounding to see, from the Netherlands, that people are blaming Obama for all that Bush has done (wrong that is) with US economy.
Even that they can't buy the latest drivers anymore.
I thought you people over there taught the rest of the world the principles of marketing?
Posted by: Swift | Sep 2, 2008 4:59:58 PM
not sure how expensive clubs are Obama's fault. You seem to have forgotten about a war that has cost 10 billion dollars a month and a Federal Deficit that is in the trillions. The collapse of the dollar is compounded by foreign countries and entities buying up that debt and causing the eminent devaluation of the dollar. Let's not also mention the unfair global trade policies supported without hesitations by the Repubs. Let money in your pocket? Only if you make more then 250k a year. In that case, you won't see me crying a country mile of your "hardship".
Posted by: JPS | Sep 2, 2008 4:05:26 PM
I agree with al. I bought the Taylor Burner and now it's a couple models behind. I'd like to keep up with the improvements. Guys with a game like me are the ones that need the help. This really BURNS me. Pun intended, give us a break.
Posted by: JPS | Sep 2, 2008 4:05:09 PM
I agree with al. I bought the Taylor Burner and now it's a couple models behind. I'd like to keep up with the improvements. Guys with a game like me are the ones that need the help. This really BURNS me. Pun intended, give us a break.
Posted by: steve | Sep 2, 2008 4:01:17 PM
Interesting that you folks think its Obama's fault the economy is slow. He has been a Junior Senator from Illinois while Bush and the GOP have controlled (destroyed) the country for the last 8 horrid years as we went from surplus to deficit. Hopefully you folks will be playing your new Taylor Made clubs at the country clubs on Election Day. Nothing more ugly than a bunch of rich white golfers complaining that its Obama's fault.
Posted by: John Ortiz | Sep 2, 2008 1:22:52 AM
Hell with it, buy knock-Off, Just as good.....Lol
Posted by: rsf | Sep 1, 2008 7:46:56 PM
I don't think I'll be able to afford these clubs if Obama wins because he'll raise everyone's taxes and slow down the economy even more.
In any case, I also don't understand people who complain about companies who release too many new products. Just don't buy them. I bought my first TM driver 6 years ago (after a couple of Callaway drivers), but another one 3 months ago. I may buy another driver next month or next year (may or may not be TM). Point is, I buy when I want to or need to, not based on the company's product release cycle.
Get a grip. NO ONE IS MAKING YOU BUY ANYTHING!
Posted by: TM | Aug 31, 2008 9:47:16 PM
BREAKING NEWS: TM has just improved the Burner Plus with the new "Burner Plus Plus" and the Tour Preferred with the new "Tour Really Preferred."
P.S. Cash only
Posted by: tvguy jake | Aug 31, 2008 9:39:43 PM
Agree with the previous comment that rapid product/model turn-over is a real turn-off;
usually accompanied by little (if any) new innovations. T-M seems to be a serial abuser in the golf equipment category.
Posted by: al | Aug 30, 2008 5:40:19 PM
I purchased an R7 CGB driver less than one year ago and it's, what, two or three models old. Enough already TM you are driving your customers away to pay all of the pro endorsements you keep !!!!. How about doing somenthing for the people that actually give you $$$$ instead of those that you pay.
Posted by: ekimd | Aug 30, 2008 9:58:35 AM
Agree with the previous comment on Obama and the fact this is an equipment blog quickly turning into politics.Only thing I'd like to add is that the next 8 years under Obama would become focused on race and equality in this country, for the obvious reason of having the first president of a different race, in the history of the U.S.A.
Posted by: ekimd | Aug 30, 2008 9:57:51 AM
Agree with the previous comment on Obama and the fact this is an equipment blog quickly turning into politics.Only thing I'd like to add is that the next 8 years under Obama would become focused on race and equality in this country, for the obvious reason of having the first president of a different race, in the history of the U.S.A.
Posted by: DJ | Aug 30, 2008 3:18:30 AM
Sorry to get all political on a equipment blog but it's all Obama's fault that this country is the way it is right now and when he wins, it'll be just like the last 8 years.
Posted by: BT | Aug 29, 2008 9:21:24 PM
I'm not sure Obama is one responsible for the collapse of the US dollar. 1/20/09 "The End of an Error"
They are expensive, but wait a few weeks and TM will have more new models and these will be on closeout.
Posted by: DJ | Aug 28, 2008 10:53:49 PM
They are expensive. But imagine how expensive they'll be when Obama starts digging his hands into your pockets.