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February 11, 2010

TaylorMade Releasing Burner SuperLaunch Irons

Posted at 11:30 AM by David Dusek | Categories: Irons, SuperLaunch irons, TaylorMade

TaylorMade-Burner-SuperLaunch-Irons_600x450 The Burner irons released in 2009 have proven to be extremely popular, but TaylorMade admits that slower-swinging players and golfers who naturally produce a lower ball flight don't get the full benefit of the clubs.

With the release of the new Burner SuperLaunch irons on April 1, TaylorMade hopes to address that shortcoming.

According to a release, the Burner SuperLaunch offers the highest moment of inertia (MOI) of any iron the company has ever produced, which means it will resist twisting on off-center hits and be more forgiving than just about any irons in TaylorMade's lineup.

Like last season's Burner irons, three sub-groups make up a single set of Burner SuperLaunch irons.

The long irons have an extremely wide sole that helps them work through the turf effectively and lowers the center of gravity; thin faces to create more ball speed; and a lower profile to make them easier to hit. In contrast, the short irons have a thinner sole, slightly thicker faces and higher, more-traditional profiles. The mid-irons bridge the other two designs.

Unlike better-player irons, the Burner SuperLaunch has a thick topline, which is reassuring and helps high-handicappers and slow swingers hit straight shots more easily.

The standard set of Burner SuperLaunch irons (4-Attack Wedge) will retail for $599 with steel shafts and $799 with graphite shafts. A 3-iron and sand wedge will be available separately.

See-Try-Buy: Learn more about TaylorMade clubs, and schedule your fitting with GolfTec.

ClubTest 2010: Max-Game Improvement Irons

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