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October 15, 2013

First Look: Cleveland Smart Square putters

Posted at 11:57 AM by Mark Dee | Categories: Cleveland, Putters

SmartSquare comp

With its newest mallet, Cleveland’s betting it’s hip -- or at least accurate -- to be square. Call it 23% more accurate, to be precise. That’s how the company compares the Smart Square to a certain, unnamed putter with a similar (if rounder) set of geometric alignment aids.

According to Cleveland, the parallel and perpendicular lines formed by the pair of squares frame the ball better than circles while providing better feedback to catch misalignment.

The high-MOI design is available in heel- and center-shafted models at standard lengths, or as an almost-belly length of 39 inches. The longer version adds 40 grams to the head (upping it to 400 total), and utilizes a 158-gram grip (about 2.5 times heavier than normal), which acts as a counterbalance to smooth out your stroke.

Expect to see the putter on shelves starting November 15th. Price checks in at $139.99 for standard lengths; $179.99 for almost-belly length.

(Photo: Courtesy of Cleveland)

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