shop blog

« Winner's Bag: Kevin Stadler's Gear at 2014 Phoenix Open | Back to Main | First Look: Adams XTD Irons »

February 03, 2014

First Look: TaylorMade Project (a) golf balls

Posted at 2:11 PM by Michael Chwasky | Categories: Golf Balls, TaylorMade

Taylormade-project-a-ball_640
The Project (a) golf ball from TaylorMade ($31.99/doz) is designed to address the specific needs of amateur players by providing more spin on mid- and short-irons and well as around the green.

The key to the enhanced spin and soft feel of the new model is the cast urethane Soft Tech cover, which is also used in the new TaylorMade Tour Preferred golf balls. Other features of the Project (a) include a REACT Core that increases ball speed and distance and TM's Spin Mantle, which is designed to provide consistent spin on all shots. 

“Having gathered data from many player types including Tour pros, it’s no secret that amateurs need help generating spin and stopping the ball on the green,” said Dean Snell, vice president of golf ball R&D. “Our tests indicate that amateurs miss the pin by an average of 35 yards on a 150 yard approach shot. Playing Project (a) gives amateur golfers a better chance at stopping the ball on the green, creating better scoring opportunities.”

(Photo: Courtesy of TaylorMade)

CLICK HERE for Equipment news, photos, ClubTest reviews, custom clubs, more

For more news that golfers everywhere are talking about, follow @si_golf on Twitter, like us on Facebook, and subscribe to our YouTube video channel.

Add your comment, speak your mind

Log in to one or more of your social networks. Click on Share to choose how your post will be shared to friends.





Subscribe To Blog Headlines

Related Links

Shop Blog Archives

To view posts from a particular day,
simply select the date below.

September 2014
Sun Mon Tue Wed Thu Fri Sat
1 2 3 4 5 6
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30

<< Previous Months


Popular Tags