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Category: FootJoy


January 15, 2014

First Look: FootJoy's New D.N.A. Golf Shoes

Posted at 5:06 PM by Jessica Marksbury

Footjoy-dna_640
Lauded by players like Webb Simpson and Adam Scott and brimming with technology, FootJoy's new D.N.A. footwear category capitalizes on the best features of the company's popular DryJoys models (D.N.A. actually stands for "DryJoys Next Advancement").

The D.N.A's design philosophy was born from a desire to create the most feature-laden shoe in the company's history. To do that, FootJoy's designers and developers looked to their existing premium products and scrutinized each individual material and component, taking the best from each in order to deliver a shoe that provides the ultimate fit, feel and performance.

Key comfort features include a "3D Foam Collar," which locks the ankle in place to eliminate foot movement, which can help prevent power loss during the swing; and a breathable "SnugFit" foot-conforming tongue. Stability is ensured via the company's rigid yet flexible "NitroThin" outsole, while the shoe's upper is composed of "ChromoSkin," a waterproof, lightweight and breathable full grain leather system that conforms to the foot for a custom fit.

Now available on footjoy.com, the D.N.A. comes in seven color options and retails for $220 ($240 for the BOA Lacing System model).

(Photo: Courtesy of FootJoy)

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December 13, 2013

First Look: FootJoy DryJoys Casual golf shoes

Posted at 1:29 PM by Golf.com

NEWfootjoy-dryjoys-casual_640
You may have spotted Hunter Mahan sporting an early prototype of the DryJoys Casual back at the Open Championship in July. This new family of spikeless shoes features a lightweight polymer outsole material dubbed "Fine-Tuned Foam." The two-layer outsole consists of a soft outer layer for cushioning and a firmer inner layer for stability and support around the foot. In addition, strips of thermoplastic polyurethane (TPU) embedded into the outsole help to boost traction and lateral stability during the swing.

FootJoy joined forces with Pittards of England to co-develop an ultra soft leather with a proprietary membrane-free waterproofing system. FootJoy officials claim it's 30 percent softer than the company's previous performance leathers. The DryJoys Casual runs $180. Starting December 15, the shoe will be available in White or Black (the Dark Brown version comes online in February).

(Photo: Courtesy of FootJoy)

CLICK HERE for Equipment news, photos, ClubTest reviews, custom clubs, more

For more news that golfers everywhere are talking about, follow @si_golf on Twitter, like us on Facebook, and subscribe to our YouTube video channel.

January 19, 2013

FootJoy Introduces 'M:Project' Footwear

Posted at 5:54 PM by Jessica Marksbury

FootjoyIt looks like 2013 is already shaping up to be the year of the lightweight golf shoe. On the heels of Adidas Golf's Adizero Tour launch (the company's lightest shoe ever at 10.6 ounces), FootJoy announced not only a new, lightweight shoe, but also an entirely new footwear family. The M:Project ("minimal construction equals maximum feel") line promises to deliver lightweight flexibility with minimal construction.

The so-called "minimalist movement" in golf footwear stems from the idea that getting a player's feet as close as possible to the ground will improve his or her stability, control and lower-body movement throughout the swing.

All of the models in the M:Project collection feature extra space in the forefoot to let toes spread out and increase grip, a strategically placed toe guard to protect against abrasion, low-profile Softspikes and a two-year waterproof warranty. The ten cleated and spikeless style options range in price from $135-$165. For more information, visit footjoy.com/mproject

Photo courtesy of FootJoy

 

 

January 15, 2013

My Bag: Mark Wilson at the Humana Challenge

Posted at 3:58 PM by David Dusek

"I can launch this driver a little bit better, hit it a litle bit longer and get a little more ball speed with the dame accuracy." -- Mark Wilson, defending champion at the Humana Challenge

  Mark-Wilson-Bag_450x600

DRIVER: Ping Anser (8.5°) with a Grafolloy Tour X shaft
FAIRWAY WOOD: Cleveland HiBore XLS (13°) with an Aldila NV 95X shaft
HYBRIDS: Ping Anser (17°, 20°) with Mitsubishi Kura Kage 80X shafts
IRONS: Ping i20 (4-PW) with Ping CS Lite shafts
WEDGES: Ping Tour (52°, 60°) with Ping CS Lite shafts
PUTTER: Ping Karsten Anser
BALL: Titleist Pro V1x
GRIPS: Golf Pride Tour Velvet 58 Rib
SHOES: FootJoy Icon

See-Try-Buy: Learn more about Cleveland, Ping and Titleist clubs, and schedule your fitting with GolfTEC or Golfsmith.

Related: Follow David Dusek on Twitter | Facebook | Google+ 


May 20, 2011

Fila Korea and private equity firm buy Acushnet

Posted at 10:09 AM by David Dusek

Fortune Brands Inc. announced Friday morning that it has reached an agreement to sell Acushnet, the parent company of Titleist and FootJoy, to Fila Korea Ltd. and Mirae Asset Private Equity of Korea for $1.225 billion in cash. According to a media release, Fortune Brands will earn $1.1 billion after taxes and expenses on the sale.

Fila Korea Ltd. is the owner of the Fila brand globally; according to the release, Mirae Asset Private Equity is the largest private equity firm in Korea.

The release went on to say:

"The Acushnet Company has long been the trusted steward of two of golf’s most revered and iconic brands, and has perpetuated the longest running records of golf equipment success in the game,” said Wally Uihlein, Chairman and Chief Executive Officer, Acushnet Company. “The Fila Korea and Mirae group understands and appreciates our golf industry leadership, passionate associates, and unique and enduring culture. Together, with our new owners, our team is looking forward to strengthening and building upon the global success of the Titleist and FootJoy brands.”

After the acquisition, Acushnet will remain as a standalone company through separate operation from Fila Korea, with its worldwide headquarters remaining in Fairhaven, Mass., and led by Uihlein and Acushnet’s current management team.

The release continued,

“The acquisition of Acushnet transforms our platform with a stable of premier world class brands,” said Gene Yoon, Chairman and Chief Executive Officer, Fila Korea, Ltd. “We are equally excited to embrace Acushnet’s exceptional management team led by Wally Uihlein. With our extensive knowledge and reach in Asia, we believe that the Acushnet brands have incredible new opportunities for growth in the emerging markets in Asia.”

“We are very impressed with what Acushnet management and employees have accomplished so far,” said JH Ryu, CEO, Mirae Asset Private Equity. “We will fully support the company to remain focused on its core golf expertise and continue driving the growth of the industry.”

"Titleist and FootJoy are powerful global golf brands,” said Uihlein. “The fact that Asia Pacific represents over 30% of the world's total golf equipment spending, and that South Korean golfers are among the most passionate and organized in the game, is testament to the significant investment in the Acushnet Company by the Fila Korea and Mirae group. They recognize the strength of the brands and opportunities for growth particularly in golf's emerging regions.”

The final sale is expected to be completed later this summer.

April 01, 2011

Course of Style: Shoes Pay Homage to Augusta

Posted at 10:28 AM by David Dusek

MyJoys-Masters-Shoe To commemorate this year's Masters, golf's leading shoemaker FootJoy is offering 150 pairs of limited edition MyJoys, beginning Monday. These special FJ Icons feature an exclusive dark green crocodile print produced for FootJoy tour players to wear in the Masters Tournament.

The leather can be ordered on all FJ Icons and FJ Professional (spikeless) styles, including the traditional saddle, the sport thin saddle, the asymmetrical, and the shield tip. Cost is regular price for FJ Icons ($275) and the limited edition shoes will be sold on a first come, first served basis starting April 4th at 8am (ET) on MyJoys.com. Consumers can order through the website or any shop that carries FootJoy products.

Also check out the FootJoy sweepstakes in which one pair of FJ Icons per tournament day (four pairs total) will be given away on FootJoy.com. The sweepstakes also commences Monday. Winners will be drawn on April 11th.
Nike-Lunarlon-Masters-Shoe
Nike's special edition Lunar Control shoe

Nike Golf has worked up a special edition of its new Lunar Control golf shoes—comfortable, stable, and very light weight—with green soles to celebrate the Masters. Nike pro likely to wear the shoes include Paul Casey, Stewart Cink, Anthony Kim, Francesco Molinari, Carl Pettersson, and Jhonattan Vegas.

Beginning on Thursday morning, April 7, a limited number of these special Masters Nike Lunar Control shoes will be available at regular price ($150) at nikestore.com. — Woody Hochswender

December 13, 2010

My year in golf shoes

Posted at 12:51 PM by Gary Van Sickle

Join me, please, for a look back at My Year in Shoes as I reflect on what I test-drove in 2010…

P1-dawgs_200x160 This year, I decided, "let there be light," and that’s what prompted me to try Dawgs golf shoes. The Dawgs Spirit model is the world’s lightest golf shoe, according to its website www.DawgsGolf.com, weighing in at less than seven ounces for the men's model. I used the Dawgs Ultralite, which seemed as light as a pair of slippers.

There was a lot I liked about Dawgs. I felt like I was wearing sprinters’ shoes, they were so lightweight. At $50 suggested retail, they’re also ultra-inexpensive. (The even-lighter Spirits are $40.)

At first, I thought the lack of weight might lead to balance problems, as I’m prone to occasional bouts of happy feet during my perfectly smooth -- not -- swing. (In fact, in the '90s I favored Foot-Joy Classics, the handmade leather models, because they were heavy and kept my feet stable, or so I thought.) The Dawgs were no problem, and they were a pleasure to wear. The rubber outsoles are also easy to clean. They have Velcro straps -- no laces -- which is perfect for the lazy man like me who tends to slide his golf shoes on and off without tying or untying the laces. The insides are antimicrobial so you can supposedly play sock-less but I confess, I didn’t try that. The Dawgs are comfortable but seem to offer a little less support than the regular heavyweight shoes. I had no problem going 18 holes with them while riding in a cart, but if I had to walk 18 holes on a hilly track like, say, the Yale Golf Club, I might go with more support.

My favorite category of golf shoes is spikeless, which in my opinion has been overlooked in recent years. I need something to wear on the golf course when I'm reporting at tournaments for Sports Illustrated, but I don't want to trip on clubhouse carpeting or in press centers while wearing plastic spikes. Since I want to travel light and usually take my golf clubs, I don't want to carry two pairs of golf shoes. One spikeless pair of shoes does it all.

Since my current inventory was near the end of its life expectancy — a pair of Etonic GSOK shoes, black and brown saddle, and a pair of Foot-Joy closeouts with an odd dimple-like pattern that I scored really cheap -- I was in need of replacements.

P1-spalding_200x121 First came True Linkswear from a company I hadn’t heard of but has Tour player Ryan Moore as a spokesman. My True Tour shoes ($159 suggested retail) have the look and feel of bowling shoes -- very simple and lightweight, like Dawgs, but with laces. Mine are black with a white saddle design and white laces. The soles have nine rows of raised, square nubs -- kind of a mini-Maginot Line -- and traction bars around the perimeter.

Hey, don’t turn up your nose at spikeless. I've played a lot of spikeless golf in the last decade and it's great. I may have one or two slips a year and when it happens, it's never the shoe; it's because my balance sucked. In that sense, they may help you the same way as Sam Snead. When Snead wasn’t playing well, he used to hit balls barefoot on the range to regain his balance and stop over-swinging. In fact, True's advertising includes a line about being "the closest thing to a barefoot golfing experience."

The True Tour shoes worked great for me. I played cart golf in them and it felt like they have enough support to walk 18, too.

 
P1-ecco_200x162 The new king of the hill in spikeless, though, is the Ecco Street Premiere. Remember when Fred Couples started wearing those blue spikeless shoes that sort of resembled the old boat shoes? Well, the Street Premiere shoes ($140 suggested retail) have thick, spongy soles that are super-comfortable. I wasn’t able to get my hands on any until the fall because they've been in short supply and I can see why. Since Fred wore them, they’ve become trendy and stylish. Again, the nubs on the bottom supply more than enough traction. If you’re spinning out during your swing, it's not the shoes, it's you.

The best part: you can just wipe your feet and head on into the clubhouse, convenience store or anywhere. These aren't just golf shoes. You can wear them all day, even if you’re just going to the mall. Ecco did a great job in making traditional golf shoes more comfortable and brought that same concept to spikeless shoes. It's a shoe that makes you say, "Wow."

My shoe year ended with my December appearance at the Scottsdale Media Classic, an outing that enables assorted golf writers to compete on a smorgasbord of Phoenix- and Scottsdale-area courses while based at one of the great places to be during any winter month -- the Xona Resort Suites in Scottsdale.

P1-adidas_200x160 I mention this so you’ll understand that the apparent vitriol directed at my snazzy golf shoes was really one part needling, one part fear of the unknown and one part envy. The object of my fellow media types' ridicule were my Adidas Powerband shoes, which I designed all by myself on the website, www.miadidas.com.

The comments included, "Hey, do those come in men's models, too? ... I bet you've got a skirt to match that ... When did the circus come to town, buddy?" There were a few others not fit for print. All meant in good fun ... I think.

My shoes are the colors of the San Diego Chargers -- a white base, a large swirl of electric powder blue, bright yellow trademark adidas stripes, blue shoelaces, yellow lining and a yellow sole-plate. No, there's no Chargers logo but that's only because adidas so far has only NBA teams, a handful of college logos and national flags as choices for customization.

I plead guilty to the charge of wearing brightly-colored shoes (not to mention comfortable and durable ones) but isn't anyone else bored to death by plain old black or white or saddle-shoe golf shoes? If so, you really need to check out miadidas.com, where you can concoct a color scheme of your choice. The golf shoes go for $180 a pair. If nothing else, the site is a great time-wasting addiction. Trust me, you go there and start designing shoes (you don't have to buy anything to play with the design program) and the next thing you know, you've lost half an hour. You can design running shoes and sneakers, too, and those categories have twice as many color options and far-out patterns as the golf shoes.

Then you, too, can trade barbs with your golfing friends. Colorful shoes, I discovered, make for lively conversation. This year, anyway.

December 08, 2010

For now, it's business as usual for Acushnet's Titleist and FootJoy brands

Posted at 12:43 PM by David Dusek

TITLEIST_LOGO What do Jim Beam bourbon, Moen bathroom sinks and Titleist Pro V1 golf balls have in common? They're all a part of Fortune Brands, but not for long. The company announced Tuesday that it will split into three different parts.

In a media release, Fortune Brands said it plans to become "an independent, publicly-traded company focused solely on its distilled spirits business." The release went on to say that the company plans to sell or spin off the Acushnet Co., it's golf business, which makes Titleist balls, clubs and accessories, as well as FootJoy shoes and apparel.

The CNNMoney video below explains some of the reasons why Fortune has decided to break up.

Golfers learning this news might logically have a few questions, so here are a few answers.

Will I be able to keep buying Titleist golf clubs and balls?
Yes, it's going to be business as usual at Titleist and FootJoy until the completion of a deal is finalized. In its release, Fortune Brands said its board of directors "has directed management to develop detailed separation plans for consideration and final approval by the Board. The company expects to complete development of these plans — including the structure, timing, and other related matters for each business — within the next several months."

In other words, nothing is going to change in the immediate future.

Titleist recently released its 910 line of woods and gave prototype Pro V1 and Pro V1x golf balls to its staff professionals to play. An updated Pro V1 and Pro V1x are expected to be released in early 2011.

If Acushnet gets sold, who would buy it?
Fortune Brands' release states that Acushnet has annual sales of $1.2 billion, so anyone looking to buy the company needs to have deep pockets.

One possible buyer could be a private equity firm. Another could be a large company already in the golf business. However, if a company like Callaway, Nike, Adidas or Bridgestone wanted to buy Acushnet, it could present anti-trust and intellectual property issues.

In his Web Street Golf Daily Pulse, Terry McAndrew writes:

"… All of these potential suitors present significant antitrust issues. Adidas and Nike, for example, are No. 2 and No. 3 respectively in golf footwear and acquiring FootJoy in the No. 1 position would imply a major advantage to the successful buyer.

Callaway and Bridgestone are No. 2 and No. 3 respectively in golf balls and acquiring Titleist and its dominate No. 1 position in market share would equally set off a series of complaints from those that lost out in a potential deal. Similarly Callaway, Bridgestone and Sumitomo represent golf ball product category intellectual property right antitrust issues.

An alignment between Titleist and anyone of those three would give the combined entity 40+% of the golf ball Intellectual Property Rights landscape. Navigating through antitrust issues would slow up any sale process and could require divestitures. Although there would be some financial synergies with any strategic buyer, the antitrust risks and delay coupled with the integration costs could outweigh those benefits along with the tax consequences that may influence the final sales price."

Is there a timeline for when things might happen with Acushnet?
The Acushnet Co. is based in Fairhaven, Mass. Local reporter Charis Anderson writes in South Coast Today, "Officials said they expected the process to move fairly quickly."

Given the assumed complexity of the process and any deal that happens, it seems safe to speculate that we're talking about months before something is finalized, not weeks.

Were Titleist Tour players like Davis Love, Geoff Ogilvy, Zach Johnson and Steve Stricker told about this before the announcement?
No. The announcement came from Fortune Brands, not Titleist or FootJoy.

December 07, 2010

Fortune Brands to spin off or sell Acushnet

Posted at 11:48 PM by Golf.com

Fortune Brands' board of directors agreed in principle on Tuesday to break up the company and sell or spin off its golf business, Acushnet, which includes Titleist and FootJoy, according to several media outlets.

The company has been the subject of speculation since William Ackman's hedge fund disclosed an 11% stake in the conglomerate. Ackman is an activist shareholder who supports the move by the board. "We think the long-term value of each of the three businesses will be materially higher if they are separate," he told The Wall Street Journal.

Acushnet's most likely suitors, according to the Journal, are private equity firms and Asian sporting goods and golf companies. 

The Journal also reported that "the company intends to spin off its home and security unit to shareholders in a tax-free transaction." That would leave Fortune with its liquor business, which includes Jim Beam, Maker's Mark and Canadian Club.

For more on the story, see this article on wsj.com and DealBook at nytimes.com.

August 09, 2010

Cobra Golf suing TaylorMade-Adidas Golf and Camilo Villegas

Posted at 3:22 PM by David Dusek

HAVEN, Wis. — The legal wrangling over the recent announcement that Camilo Villegas plans to become a TaylorMade staff player and use Adidas footwear and accessories got more complicated on Monday. Cobra Golf is suing Villegas and TaylorMade to stop any additional announcements about the new relationship.

Acushnet, the parent company of Titleist and FootJoy, announced a similar suit again Villegas and TaylorMade on Thursday. (In March, Acushnet sold Cobra to Puma.) Both suits allege that TaylorMade interfered with the Colombian star's contracts with the companies. Villegas is currently under contract to use Cobra clubs, Titleist Pro V1 golf balls, and FootJoy shoes and gloves.

A copy of the media release issued by Cobra is below:

Carlsbad, California (August 9, 2010) — Cobra Golf Inc. announces that on August 5, 2010, the company filed a suit in the Supreme Court in the Commonwealth of Massachusetts against TaylorMade-adidas Golf (TMaG) and PGA Tour Player Camilo Villegas. The preliminary injunction filed by Cobra Golf seeks to enjoin TMaG and Villegas from any additional announcements concerning future partnerships between the two parties.

Villegas, who is ranked 25th in the world, is contracted to play with Cobra golf clubs and for exclusive use of name and likeness in golf club products.

The suit alleges that TMaG interfered with Villegas’ agreement with Cobra Golf by issuing a press release on August 3, 2010 stating that Villegas will join the TMaG Golf Tour Staff, approximately five months prior to the expiration of Villegas' agreement with Cobra Golf. The company will also seek damages in addition to its claim for a preliminary injunction.

"Camilo is under contract to Cobra Golf until the end of 2010 and we object to a competitor announcing its intentions to work with Camilo during his contract term with Cobra Golf," said Bob Philion, President of Cobra-PUMA Golf. "This lawsuit aims to prevent TMaG and Camilo from making any additional statements about the relationship between the parties."

PUMA AG, the parent company of Cobra Golf, is not involved in the legal case.

Related: Follow David Dusek on Twitter | Facebook


May 05, 2010

My Bag: Henrik Stenson for TPC Sawgrass

Posted at 2:57 PM by David Dusek

"I'm trying to get a little piece of everybody. Actually, I have a contract with TaylorMade for my driver and the bag, and a ball-shoe-glove deal with Titleist FootJoy. I stick with what I like. The way I'm playing lately, I might have to start looking around. You can see the dings on my putter from where I've pounded on it I'm very happy and proud to have won at Sawgrass. I'm going to try to come back and be in decent shape so I can put up a strong defense. It feels as if I have been hit-or-miss for the last couple of years. It gets frustrating. In the past, in 2005 or '06, I was consistent, but I didn't win. I've win the last two years, but the consistency hasn't been there. You can't have everything."

Henrik-Stenson-Players-Equipment_450x600

DRIVER: TaylorMade R9 (10.5°) with a Grafalloy Blue X shaft
FAIRWAY WOODS: Callaway Big Bertha (12.3°, 16.6°) with Grafalloy Blue X shafts
IRONS: Srixon I-506 (3-PW) with True Temper Dynamic Gold shafts
WEDGES: Cleveland 588 (51°, 60°) with True Temper Dynamic Gold shafts
PUTTER: Yes! C-Groove Donna
BALL: Titleist Pro V1x

Stenson keeps plenty of other interesting things in his bag:

Henrik-Stenson-Golf-Accessories_600x600


Banana Case: "I found it in a  supermarket in Japan. I had been complaining to my caddie, Fanny [Sunesson], about the squashed bananas in my bag. It was more of a fun thing when I bought it, but then we realized it isn't bad. It's practical, and it works."

Key Chain: "It says KISS MY ASS in Gaelic. That's the only phrase I've learned from Padraig [Harrington]. A few years ago I played a pro-am with a couple of Irish guys, and I repeated the saying. I saw them at the dinner table this year, and they gave me the key chain. They found it in the Dublin airport, so they bought it and gave it to me. I put it in the bag and kind of forgot about it. It's for good luck, but it hasn't been working too well so far."

Energy Bars: "I like BumbleBar, and the other I use is Green+. They're good for energy and come in lots of flavors."

Swedish Coins: "I've been marking  y golf balls with one-krona coins for the last few years. It's the coin you usually end up with when you get change back, so I chucked a few in the bag."

Tees: "I just use tee pegs to repair greens instead of a divot tool. I'm a master craftsman with a peg. Plus, you can always find one. I don't like walking around with a bog metal thing in my pocket."

See-Try-Buy: Learn more about Srixon, TaylorMade, Titleist, and Callaway clubs and schedule your fitting with GolfTEC.

(Photos by Fred Vuich/SI)
April 07, 2010

Special Masters MyJoys for Pros Are Available to Everyone

Posted at 11:26 AM by David Dusek

FootJoy-Icon-Masters-Shoes_350x200 AUGUSTA, Ga. — According to FootJoy, more than 25 players in the field here at the 2010 Masters received a new pair of white Icon Shield Tip shoes trimmed with dark green patent leather and green Caimen alligator skin. Doug Sanders and Ian Poulter would be proud to wear them, and you can get a pair for yourself if you go to myjoys.com. The shoes are available for $270, and like all Icons, they come with a two-year waterproof warranty.

March 10, 2010

Acushnet Selling Cobra Golf to Puma

Posted at 10:38 AM by David Dusek

MIAMI — The Acushnet Company, makers of Titleist and FootJoy products, is selling the third piece of its golf business, Cobra, to Puma.

In a release sent to members of the media this morning, Wally Uihlein, chairman and CEO of Acushnet, said:

"With the sale of Cobra, we have the opportunity to devote all of our resources to the global growth of our industry-leading Titleist and FootJoy brands. At the same time, Cobra is a strong brand with a heritage of innovation, and we wish the quality associates guiding the brand future success. Golfers and our valued partners will remain the key focus throughout the impending sale and we are confident that our customers will continue to be serviced to our high standards"

According to the release, Acushnet will continue to produce and distribute Cobra Golf products for an undisclosed period of time past the final date of the sale. Acushnet will also provide customer service and sales support during that time.

With the deal, Puma will assume ownership of Cobra's inventory, intellectual property and endorsement contracts. Camilo Villegas, who won last week's Honda Classic, is on Cobra's staff. Ian Poulter, winner of the WGC-Accenture Match Play Championship, is also a Cobra staff player.

Barring regulatory issues, the anticipated sale is expected to be completed by June.

See-Try-Buy: Learn more about Cobra and Titleist clubs, and schedule your fitting with GolfTEC.

Related: Follow David Dusek on Twitter

June 18, 2009

Rain Gear Being Used at 2009 U.S. Open

Posted at 12:25 PM by David Dusek

FARMINGDALE, N.Y. – Modern foul-weather golf apparel has almost as much technology built into it as a driver. Space-age fabrics make waterproof tops and pants breathable while keeping you dry. Here is a look at what many of the golfers at the 2009 U.S. Open will be wearing. (Click on any of the images for a closer look.)

Tiger-Woods-RainGear  Nike Storm Fit Elite Jacket
 $200, nikegolf.com
 Also available in a long sleeve version ($300), this waterproof shell is lightweight and features seams that are completely sealed to keep water out. This top will be worn by Tiger Woods (left), Paul Casey and Stewart Cink.


Ian Poulter Raingear
Dry Joys Tour Rainshirt
$180, footjoy.com
With a two-year waterproof warranty, sealed zippers and Velcro adjustable cuffs, this top will be worn by Ian Poulter (right) and Adam Scott.

 

Martin Kaymer Raingear  Adidas ClimaFit Storm 3-Way Convertible Jacket
 $145, adidasgolf.com
 This jacket unzips to become a short-sleeved rain top or a vest, making it super
 versatile and ideal for golfers who play when it's chilly and when it's warm. This top
 will be worn by Sergio Garcia, Martin Kaymer (left) and Justin Rose.



Luke Donald Polo Raingear Polo RLX  Elude Waterproof Jacket

$299, ralphlauren.com
Lots of pockets, all of which are sealed, make this hi-tech jacket extremely functional. It's fitted, but features plenty of stretch through the shoulders to allow golfers to swing freely. This is the top Luke Donald (right) wears.

Follow David Dusek on Twitter

(Photos: Woods/John Biever/SI
Poulter, Kaymer/Ross Kinnard/Getty Images
Donald/Chris McGrath/Getty Images)

December 31, 2008

My New Year's Resolution

Posted at 8:37 AM by David Dusek

Over the last three months, more than one golf company executive has told me the outlook for the 2009 season is not good. When people are worried about the economy, their jobs and the shrinking value of their homes, selling a new $500 driver is about as easy as playing the 17th at Sawgrass during a hurricane.

2008_us_50748So my New Year's resolution is going to be for you: Whenever I can, I'm going to let you know about quality products—from companies large and small—that will not only help you enjoy the game more, but will also deliver good value.

Some things will be inexpensive, but good values do not always come with a small price tag. For example, my friend David, who lives in Vail, Colo., loves wearing his FootJoy Classics Dry Premiere golf shoes, which sell for $345. That's expensive, but the shoes could be considered a good value because David has worn them for more than six years. They still look great, and he has no plans to buy new shoes any time soon. If David gets a seventh season out of those shoes, his cost for them will be $49.29 per year. In my book, that's a great value for a comfortable, stylish, waterproof shoe.

Hey, like everyone else, my 401(k) tanked in 2008. But after you have toasted in the new year, rest assured that someone will be helping you find great golf equipment that will leave a few bucks in your wallet.




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