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Category: True Temper

July 16, 2013

True Temper's new DG Pro Shaft

Posted at 5:03 PM by Michael Chwasky


The new DG Pro Shaft ($40 per shaft) from steel shaft icon True Temper is designed with Progressive Technology, which is aimed at making long irons easier to hit and short irons more accurate. The technology utilizes a unique combination of shaft diameters and weights that shift throughout the set (lighter in long irons, heavier in short irons). 

"Our new DG Pro shaft raises the bar on performance from premium steel shafts and we are excited to make it available to the public after extensive testing at True Temper's Area 61 test facility and multiple players on the PGA Tour putting it in play this season," said Greg Cavill, True Temper's vice president of alloy engineering and development. "Everything about DG Pro is progressive -- the flex profile, step pattern, weight profile, and internal material distribution. This allows us to really tailor the specific playing characteristic of the long, short , and mid irons for optimum feel, spin control and trajectory and ultimately confidence-inspiring performance." 

Available in regular, stiff, and extra stiff flexes (R300, S300, X100). 

October 22, 2009

True Temper Files for Chapter 11 Bankruptcy

Posted at 4:22 PM by David Dusek

True Temper Logo One of the most popular golf shaft companies in the world, True Temper, filed for Chapter 11 bankruptcy on Oct. 8. The company's court filing in Delaware listed assets of $180 million and debt of $319 million.

According to Bloomberg, True Temper's sales of $39.7 million in the first half of 2009 were 46 percent below the same period in 2008.

In a statement released by the company, Scott Hennessy, president and CEO of True Temper, said, “We have successfully reached an agreement to restructure our balance sheet and significantly lower our debt profile. This new financial template clearly allows for the acceleration of our global expansion plans, and for the continued growth of the True Temper business as the overall economy improves."

According to the company's statement, the "pre-packaged" plan, which was agreed to by its lenders, bondholders and shareholders, will reduce True Temper's debt to less than $40 million. The release described the filing as "a mechanism to implement the agreed upon balance sheet restructuring."

Jason Jenne, True Temper's vice president and CFO, said, "One of our goals during this process was to ensure that day-to-day operations at True Temper remained unaffected by this back-office financial planning. I believe we were successful in that objective."

True Temper, based in Memphis, Tenn., sells golf shafts under its own name as well as Grafalloy and Project X in more than 30 countries around the world.

June 09, 2009

True Temper Project X Wood and Hybrid Shafts

Posted at 5:43 PM by David Dusek

True Temper Project X Shaft True Temper has just released the Project X family of wood and hybrid graphite shafts. The shafts had previously been available only as prototypes to professional players.

Similar to the Project X iron shafts, Project X wood and hybrid shafts are designed to provide a penetrating ball flight and reduce spin.

According to a release, the new Project X shafts are made using eight different composite materials and high-modulus graphite to ensure cross-sectional stability.

True Temper designed the new Project X wood and hybrid shafts by dividing them into three sections:
1. Butt section: Extremely rigid and stable to minimize energy loss.
2. Mid section: Less rigid to allow the energy of your swing to smoothly transfer down, toward the clubhead.
3. Tip section: The lowest 16 inches of the shaft, this area has two extra wraps of carbon fiber for added stiffness and to reduce spin.

The wood shaft will be available in Stiff and X-Stiff in weights between 69 and 100 grams. The hybrid shafts will be available in stiff flex in weights between 92 and 97 grams.

Both shafts should be available starting mid-July, with the wood shaft costing about $350 and the hybrid shaft about $200.

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