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Category: Yes!

October 14, 2012

Winner's Bag: Jonas Blixt at the Open

Posted at 8:21 PM by David Dusek

DRIVER: Cobra ZL Encore (8.5°) withy a UST Mamiya Attas T2 6X shaft
FAIRWAY WOOD: TaylorMade RocketBallz (15°) Graphite Design Tour AD shaft
HYBRID: Cobra Baffler T-Rail (18°) with a Graphite Design DI Hybrid 105X shaft
IRONS: Cobra S3 Pro MB (3-PW) with True Temper Dynamic Gold X100 shafts
WEDGES: Callaway X Forged (52°, 60°) with True Temper Dynamic Gold S400 shafts
PUTTER: YES! Donna 2
BALL: Titleist Pro V1x

See-Try-Buy: Learn more about Callaway, Cobra, TaylorMade, and Titleist gear and schedule your fitting with GolfTEC or Golfsmith.

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(Photo by Robert Laberge/Getty Images)


October 08, 2012

Winner's Bag: Ryan Moore at the Justin Timberlake Shiners Hospital for Children Open

Posted at 9:21 AM by David Dusek


DRIVER: TaylorMade RocketBallz (8.5°) with a Fujikura Motore shaft 
FAIRWAY WOODS: TaylorMade RocketBallz (15°, 19°) with Fujikura Motore shafts
HYBRID: Adams Idea Pro a12 (20°) with a Fujikura Motore shaft
IRONS: Ping S56 (4-PW) with Dynamic Golf Lite X100 shafts
WEDGES: Cobra Trusty Rusty (55°); Titleist Vokey Design SM4 (60°) with Dynamic Golf Lite X100 shafts
PUTTER: YES! Sandy-12 White 
BALL: Titleist Pro V1

See-Try-Buy: Learn more about Adams, Ping, TaylorMade and Titleist gear and schedule your fitting with GolfTEC or Golfsmith.

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(Photo by Scott Halleran/Getty Images)

May 24, 2011

Adams Golf is quietly having a very solid year

Posted at 11:45 PM by David Dusek

Irving, Texas – So far, 2011 has been a solid year for Adams Golf.

Based in Plano, Texas, which is less than 20 miles from the TPC Four Seasons where this week's Byron Nelson Championship is being played, Adams purchased Yes! Golf in January for just under $2 million, giving Adams a place in the putter market for the first time.

In mid-April, the company released the new Redline Series of max-game improvement irons.

A few days later, Brandt Snedeker won the Heritage on Hilton Head Island with an Adams Idea Pro a12 Proto G hybrid in his bag. Less than 48 hours later, Adams released the club, which his now available in pro shops.

While the company has been successful launching other types of clubs, Adams still hangs its hat on hybrids. If you peek under the headcovers, you will find at least one Adams hybrid in the bag of Stuart Appleby (Idea Pro Gold, 18°), Rickie Fowler (Idea Pro Black, 18° and 20°), Graeme McDowell (Idea Pro, 17°, 21°), Heath Slocum (Idea Pro Gold, 18°), Rory Sabatini (Super Pro Black, 20°) and Steve Marino (Idea Pro Black, 20°). It's worth noting that none of these players are Adams staff professionals.

Today Adams filmed a new television commercial that will feature Steve "Wally" Walakovitz, the man who builds clubs in the company's tour van. But Jeff Wood, the director of marketing for Adams Golf, said the company's budgets are still humble by tour standards, so don't expect to hear a lot about the acquisition of Yes!. The putter brand will operate as an independent unit in the same way Odyssey is independent a Callaway.

Wood did confirm that there would be numerically fewer putter models available than in years past. If you go to, you will now see just eight models featured; a few weeks ago there were about 30 on the site.

True, the irons used by Aaron Baddeley and Chad Campbell, two of their PGA Tour players, are custom-made and not available at retail. And yes, another Adams staffer, Tommy "Two Gloves" Gainey, has failed to break through and win his first PGA Tour event.

But think about it this way: Adams Golf, a small company, is still around 23 years after it was founded, and it is quietly growing. If those players can pick up some Ws, or if Champions Tour staffers like Tom Watson, Bernhard Langer and Paul Azinger can keep making noise on the weekends, maybe the small company won't stay small for much longer.

See-Try-Buy: Learn more about Adams clubs, and schedule your fitting with GolfTEC or Golfsmith.

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January 20, 2011

Adams Golf Buys Yes! Golf at auction

Posted at 12:53 PM by David Dusek

Adams-Yes Logos Adams Golf, the Plano, Texas, company that is especially well-known for making hybrid clubs and game-improvement equipment, made the wining bid in a bankruptcy court auction on Jan. 18 for the purchase of Yes! Golf. The winning bid was $1.5 million, but according to a statement released by Adams Golf, the total purchase price will be about $1.65 million when administrative costs are added.

The purchase includes acquisition of all of Yes! Golf’s patented putter technology designs (including C-Groove Putters) , the company's registered trademarks and all existing inventory and capital equipment. Yes! Golf will be integrated into the Adams Golf operations in Plano, Texas. The purchase is subject to funding that is expected to occur within the next two business days. Historical financials prepared by Yes! Golf show that its revenues were approximately $10.2 million in 2007 and approximately $2.4 million in 2010.

"We have been looking for an attractive avenue into the putter market for some time and believe the Yes! Golf brand and technology platform provides us just such an opportunity,"said Chip Brewer, President and CEO of Adams Golf. "Yes! Golf provides Adams Golf compelling putter technology and a positive brand image, including ongoing tour usage based on the performance of the product alone. The Yes! Golf brand will likely benefit from the inclusion into our operational infrastructure and we intend for it to serve as a source of future growth for our company."

The two most famous wins for Yes! putters came when Retief Goosen used a Yes! Tracy to win the 2004 U.S. Open at Shinnecock Hills, and just last season, when Jim Furyk used a Yes! Sophia en route to winning the 2010 PGA Tour Championship at East Lake.

See-Try-Buy: Learn more about Adams clubs, and schedule your fitting with GolfTEC or Golfsmith.

Related: Follow David Dusek on Twitter | Facebook

December 02, 2009

Bag of the Day: Henrik Stenson

Posted at 1:53 PM by David Dusek


Here is a complete list of the clubs Henrik Stenson is using:
DRIVER: Callaway FT-3 (9.5°) with Grafolloy Blue shaft
FAIRWAY WOODS:  Callaway Big Bertha (13°, 19°) with Grafolloy Blue shafts
IRONS: Srixon I-506 (3-PW) with True Temper Dynamic Gold shafts
WEDGES: Callaway X Tour Vintage (52°, 58°)
PUTTER: Yes! Donna
BALL: Srixon Z-Star

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(Photo by Stuart Franklin/Getty Images)

March 13, 2009

Retief Goosen goes back to a standard-length putter

Posted at 9:45 AM by David Dusek

Retief_goosen Well, that experiment didn't last long.

Retief Goosen, who had been unhappy with his putting, switched to a belly putter before the start of the Buick Invitational at Torrey Pines in January. He used the Yes! Tracy belly putter at Pebble Beach, and at the WGC-Accenture Match Play Championship as well.

But this week, the two-time U.S. Open champ has gone back to the putter he used during his victories at Southern Hills and Shinnecock Hills, a standard-length Yes! Tracy.

"I did use that head with the belly putter early in the year," Goosen said Thursday after needing only 23 putts over 18 holes en route to his 65. "But last week I decided to go back to the short putter. Maybe putting with that long putter helped me a little bit because my stroke felt very good. My tempo is good. With the belly putter, you need to have good rhythm in your stroke because it's that long."

(Photo by Sam Greenwood/Getty Images)

February 25, 2009

Stewart Cink's New Putter and Unique Wedge

Posted at 10:05 AM by David Dusek

StewartcinknikeclubsMARANA, Ariz. – Stewart Cink was the runner-up last year at the WGC-Accenture Match Play Championship. He defeated Angel Cabrera, Colin Montgomerie, Padraig Harrington, Miguel Angel Jimenez and Justin Leonard before losing, 8 and 7, in the 36-hole final to Tiger Woods.

Twelve months later, Cink is hoping a new club will help him earn the title here.

"I've got a brand-new putter," he told me with a grin. "I've been using that Never Compromise putter for about six years, but now I'm going with a putter from Yes! Golf. I really like their ideas, and the guys who work for them, so I'm experimenting."

The putter Cink is using is a Lizzie, and like his Never Compromise, it's a belly putter. The Yes! Lizzie is a mallet forged from 303 stainless steel that is available in four different hosel styles. Cink has gone with a toe-down balanced model with half a shaft's width of offset. (For a better look, click on the top photo.)

StewartcinknikesandwedgeBut the most interesting club in Cink's bag is his Nike Victory Red 54°sand wedge.

"Because I'm so tall, I am trying to get my clubs a little bit longer," he said. "They're standard length, but I'm trying, and my first little toe in the water is that wedge, which is a little bit longer."

It's just 1/4-inch longer, but that slight difference increases the swing weight of the club, making it feel heavier. To offset that added swing weight, two small holes have been bored into the back of the head. (Click on the bottom photo for a closer look.) Reducing the overall weight of the club cancels the extra swing weight to match Cink preference.

February 19, 2009

Goosen using a belly putter to regain his touch

Posted at 11:30 AM by David Dusek

After winning the U.S. Open at Shinnecock Hills on the fastest, trickiest greens in recent memory, Retief Goosen's reputation as a great putter seemed permanently cemented. His 24-putt performance in the final round, which included 11 one-putt greens, was nothing short of miraculous.

Goosen won at Shinnecock Hills using a Yes! Tracy putter, a cavity back, heel-toe-weighted blade made from 304 stainless steel that is face balanced and features Yes!'s unique grooves in the sweet spot.
But when it comes to the Dark Art of Putting, nothing is forever. In recent months, Goosen has been searching for a magic wand that will help him find the touch that earned him two majors and the No. 4 spot in the world rankings.

Last November he won the Iskandar Johor Open in Malaysia using an Odyssey 2- Ball Blade putter, but by early January it was gone and Goosen had switched to what appeared in photos to be the new TaylorMade Lambeau. That marriage didn't last long either, and on Tuesday of the Buick Invitational at Torrey Pines, the Goose did what years before would have seemed unimaginable—he switched to a belly putter.

Retiefgoosenbellyputter_600x450The belly putter Goosen is using is an extended-length Yes! Tracy with a healthy amount of lead tape running along the length of the sole. Click on the image to get a better look.

"The last couple of years, I've just putted bad," he said after shooting 64 at Pebble Beach last week. "I had a week off back in London, I was just fooling around in the garage there for putters and tried a few long putters. And then I thought I would sort of give it a try. It can't get any worse, I think, so I might as well try it."

Goosen said he struggled at Torrey Pines to find the right pace on long putts, but on short putts, he felt he made some good strokes. "If you can get some sort of confidence going again, just seeing yourself making some putts can help," he said.

(Photo by Jeff Gross/Getty Images)

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