NBC's Ryder Cup ratings highest since '99
At least someone in the New World is happy with yesterday's Ryder Cup results.
NBC, which broadcast the event stateside, reported on Twitter Monday morning that singles ratings saw a 71% jump over America's 2010 defeat. Sunday's ratings are the Ryder Cup's highest in the U.S. since 1999, when the (formerly) historic rally at Brookline brought the Cup westward.
Here's what their PR department has to say:
Sunday #RyderCup on NBC draws 4.1/9 overnight. Up 71% from '10 (2.4/7), up 21% from '08 (3.4/7) and best since '99 (6.3/15 at Brookline).— NBCSportsPR (@NBCSportsPR) October 1, 2012
So, NBC must be thrilled, even if fans aren't thrilled with their purgatorial commercial loop. Go ahead, try to find a fan after yesterday who is not immediately repulsed by Notre Dame-Miami's "classic" rivalry, the dubiously-titled "Chicago Fire," or the idea of "renting from National." Go ahead, Business Pro, I challenge you.